Who should attend

The only dedicated telecoms loyalty event in the market gives you the crucial opportunity to learn from and network with leading marketing and customer management professionals from global network operators and service providers.

In 2010, as the global economy begins to show signs of recovery, the emphasis is evolving from leveraging customer expenditure as a retention strategy to optimising service, value add and technology offerings. This year’s programme, will give you the opportunity to hear how Vodafone Ireland are developing targeted one-to-one campaigns to optimise customer loyalty, how Telekom Austria are strengthening their customer base relationship through effective loyalty programme management and how Pannon, TEO and Vodafone Turkey are identifying their most valuable customers in order to optimise ROI.